Did I just have a baby?

I've gone off the deep end and agreed to launch a marketing consulting company with some partners.  Starting a new company is like having a newborn baby.  No sleep, hair washed ever week instead of daily, bad food choices, no exercise and the commitment of an insane amount of money. 

The good news is that there isn't time for crazy SHOPPING CRAVINGS and late night shopping porn, like the recent Nordstrom catalog that sits looking very lonely on the counter.  Although, I did flip it open to this coat which I believe would have instantly restorative powers if I could somehow talk my new business partners into how it is a necessary start-up expense.